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Orukpe, a business consultant and Coach has outlined 7 strategic stages to improvinh your sales using the
In business, you must master the ACT OF SELLING, which is primarily a game of numbers rather than GRAMMARS!
I hope you know by now that speaking fast or dressing smart is not enough to convert sales?
One guaranteed method to get more sales is your ability as a business owner to understand how SALES FUNNEL works, as well as the immediate and long-term benefits of using it in your sales process.
A customer’s journey from awareness to purchase is referred to as the sales funnel.
Below are the various stages of SALES FUNNEL:
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When it comes to sales conversion, prospecting is critical. You must ensure that you communicate enough helpful product/service knowledge with your target market via a lead generation channel to establish their TRUST, LIKE, and RESPECT for your brand/offer.
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You must deliberately pay close attention at this moment in order to be successful. Understanding Customer’s Needs (you may do this by implementing a customer segmentation approach that will allow you to have a clear understanding of their pain points)
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Identifying the needs and pain points of your consumers in order to present them with a tailored solution for utilizing your product or service. You should use the AIDA approach to make an offer, by offering a benefit with a clear purpose of getting your target customers to take action via your preplanned call to action. AIDA is an acronym that stands for Attention, Interest, Desire, and Action.
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At this stage, all you do is negotiate and finalize the proposal; your ability to master your price strategy and understand the customer’s hidden fear and body language is critical; this means you must ensure that the benefits and return on investment are what you show them, rather than talking about your brand or competitors.
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Closing the deal (making a sale) is the cherry on top and the end goal of the sales funnel. Once you receive payment from your customer, you can quickly implement a cross-selling or up-selling strategy, which is a way to market more products to existing customers or find products that meet needs that the original item doesn’t meet.
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Delivery When it comes to product and customer retention, you cannot afford to lose a paying customer. That is why you need an effective customer relationship management strategy that enables you to connect with them on a daily basis and turn them into unpaid product/service marketers who tell others about their own unique experience with your offer, which is referred to as a referral.
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You must be astute enough to build a community around your product/service by always maintaining your customers’ connection to your target market. is the set of practices, methods, and technologies that your business will use to manage and analyze customer interactions and data over the course of a customer’s lifetime. The goal is to build customer service connections in order to keep more customers and make more money.m
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You must be proactive in gathering feedback from customers in order to quantify and evaluate their experience with your product or service. The objective is to ascertain their level of satisfaction and to assist you and your team in identifying areas for improvement. You may get proactive consumer feedback by polling and surveying customers, conducting in-person interviews, or soliciting reviews.
If your right target audience is not paying or giving excuse why they can not afford your offer (product/service), it is because you are not showing them the
βοΈ Specifications
βοΈ Value & pains reliever
βοΈ Return on Investment
You need a clear understanding of sales funnel to help you nurture your customers journey, relationships to ensure they become paying loyal customers.
Abraham Orukpe
#toptrends
